What inspires me about Design...

I thrive on understanding user insights, solving complex UX problems and building intuitive digital products. My passion lies in harmonising empathy and strategic thinking to craft meaningful products for users effectively. Delving into research insights fuels my creativity, as I relish ideating on solutions and synthesising diverse ideas and strategies to bring user-centered designs to life. I'm driven by the dynamic interplay of human needs, cultural shifts, and emerging technologies, which fuels my commitment to crafting responsible and impactful products for a positive societal impact. For instance, in my previous role at Wongdoody, I spearheaded the revamp of a platform for Vanguard financial services, resulting in increased user engagement and positive feedback.